A Builders Guide To Social Media Content
Having a strong social media presence is crucial in today’s digital landscape. But as a builder, you might not have the time to manage it all yourself. This guide provides you with the key content areas to share with your marketer, allowing them to craft a social media strategy that showcases your expertise and attracts […]
What’s the Role of Social Media in 2024 for a Building Business
In the rapidly evolving digital landscape, social media plays a vital role for builders. By leveraging platforms like Facebook, LinkedIn, TikTok and Instagram, building businesses can strengthen their brand identity, showcase their expertise and authenticity, boost credibility, build a community and even refine their marketing strategies. With social media usage on the rise and one […]
Talking SEO with AOG Digital
We’re dedicated to staying at the forefront of the industry here at Sea Salt, which is why we love undertaking regular training sessions and workshops. Recently, we had a Lunch & Learn with our partner agency Analyse Optimise Grow (AOG Digital) where “SEO & Web Development Wizard” Shounak Gupte talked us through all things SEO […]
Everything You Need to Know About iOS14
(And How It Might Impact Your Marketing Results) Tech giants Apple and Facebook are going head to head with the latest software update and both businesses and individuals are set to feel the effects over the next few months. Apple’s latest update, iOS 14.5, prohibits apps from collecting user data, unless you opt-in with a […]
Our Top Yellow 2020 Social Media Insights
Marketing experts Yellow have unveiled their invaluable Social Media Insight Report for 2020. Speaking with over 2000 consumers and 1000 businesses owners, the report is extensive, tallying up to more than 60 pages. But don’t stress about reading it, as on the blog today, we’ve plucked out the most important insights to feed into your […]
A Guide to Being Authentic on Social Media
With social media such a dominant part of our everyday lives, most people have become well-equipped at spotting inauthenticity online. We see it everywhere – from Instagram influencers photoshopping idyllic backgrounds to big corporations using slang or #millenialtalk in a bid to seem ‘cool’. Authenticity for builders can be tricky territory. You are trying to […]
5 Facebook Features You Need to Know About
Facebook is an incredibly powerful marketing tool. With 94% of Australians on the platform, there’s no denying its potential when it comes to targeting existing and potential clients. The beauty of Facebook is that you can access users at any time of day, no matter where they are located. With an overwhelming number of features […]
7 Social Media Secrets You Need To Know
Is social media helping or hindering your business? It’s critical for social media to be a major component of your marketing plan, no matter the size of your business. However, unlike a number of other marketing efforts, it can be harder to know how to track your return on investment with social media. Is an […]
